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Small Business Elevation

Small Business Elevation has been created to help small business owners by offering you a route to success through the inspiring messages, guidance and knowledge from Entrepreneurs who have been through the tough times, the great times and know that the key to achieving your goals is not the end point – but the journey. Our Podcast will offer you insight into their world, detailing things that you can learn, take away and implement into your own business for your Success. Keep soaring to higher heights with us Rob & Leon.
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Now displaying: June, 2015
Jun 29, 2015

Show Notes

In today’s episode you will hear Leon interview Brad Burton in a raw and passionate conversation.

Who with no money and no qualifications, has become the Amazon business author with the most 5 star reviews.

Brad created 4Networking from nothing into a unique joined-up business network running over 5000 events across the UK each year, and he’s now a business coach and the UK’s number one professional keynote and motivational speaker!

If you know of his reputation or have heard him speak, you’ll know he packs a whole load of sense and practical wisdom that he’s willing to share with you now.

 

Also in the show

  • Discover How Brad went from being broke, in debt to the tune of £25k to building the largest joined up networking organisation and how you can too.
  • Understand the reason why your building you’re business and don’t fall into the trap chasing bright shiny objects like flashy cars. (Concentrate on the why)
  • How to use negative energy of critics to propel you to success.
  • Listen to Brads take on why haters and naysayers may not like you even when there’s no damn good reason to – He reckons it all boils down to one thing. (Can you guess what it is?)
  • Why it’s cool to be your true self with warts and all, so you stop playing a game of Charades and become the person you are meant to be.
  • Find out why Brad hired a private investigator to locate a guy he had never met but had changed the course of his life, like a 12 STEP alcohol anonymous programme changes people with a drinking habit…

Success Quote

  • Help many, hurt few & Live life

Recommend Books

  • 23 Steps to Achievement: The Dynamic Plan That Will Change Your Life by Robert Lumsden
  • Get Off Your Arse by Brad Burton
  • Get Off Your Arse Too by Brad Burton
  • Life. Business.: Just Got Easier by Brad Burton

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Jun 22, 2015

Show Notes

In this episode you will hear from Dee Blick a number 1 best-selling author (4 years in a row) with much notoriety, Chartered Marketer and Fellow of the Chartered Institute of Marketing.

She will share her knowledge of 31 years marketing experience gained from working initially with blue chip organisations and in the last 17 years with small and medium sized businesses.

Dee has extensive experience in new product development and marketing strategy, with a track record of planning and delivering exceptional campaigns on a shoestring budget.

Her books include, The 15 Essential Marketing Masterclasses For Your Small Business, The Ultimate Small Business Marketing Book and most recently “The Ultimate Guide to Writing & Marketing a Best Selling Book”

 

Also in the show

Why you need to avoid marketing black holes and knee jerk tactics that cripple a small business

Hear Dee explain her 4 part smart marketing plan (it’s so simple you can’t fail to succeed unless you don’t take action of course)

Discover her power of three rule that adds seductive spice to your marketing that your prospects can’t ignore (it has aphrodisiac potency)

Listen to Dee explain how she has helped client after client land multi million £/$ contracts when  they thought the deal had gone south using specific direct mail strategy, which works like a charm.

Robert Dene salivates as Dee pays homage to a living old school marketing legend who dates back to the TV sitcom mad men era of advertising, if want to take sales copywriting skills up a few notches then find out who this guy is.

In the second half of the show you will get The Ultimate checklist on how to become a successful author with tips and resources galore.

Success Quote

  • Never be afraid to step out of your comfort zone.
  • Share your knowledge and expertise with a good heart and hold nothing back.

Recommend Books

  • How to Write Sales Letters that Sell by Drayton Bird
  • Powerful Marketing on a Shoestring Budget: For Small Businesses by Dee Blick
  • The Ultimate Small Business Marketing Book by Dee Blick

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Jun 15, 2015

Show Notes

Doberman Dan is a 20-year serial entrepreneur and direct response copywriter. He has worked in a variety of niches but his specialty has been the health, fitness and bodybuilding markets.
Dan has started and built 3 of his own supplement businesses and sold two of them, enjoying two different bouts of mini-retirement.

He has recently been hired by a $600 million/year company to help them start a brand new supplement division. He has been publishing The Doberman Dan Letter since 2011 and has many of the most successful direct marketers in the world as subscribers.

Dan has written hundreds of successful ads, direct mail packages, websites, e-mail marketing campaigns, feature articles, and newsletters.

 

Also in the show

His ads and articles have appeared in…

  • Entrepreneur
  • Investors Business Daily
  • Penthouse
  • MuscleMag International
  • Flex
  • Muscle & Fitness
  • IronMan
  • Muscular Development
  • The National Enquirer
  • Weekly World News and many others

You will hear some mind boggling anecdotes of his 2 years working alongside one of the greatest direct response copywriters who made Billions of dollars over his life time career, Gary C Halbert AKA The prince of print (This guy’s exploits were made for a Hollywood blockbuster).

Listen-in intently to the show and hear how Dan uses open loop dialogues to create cliff hanger experiences, so you want to know what happens next …this is exactly what top screen writers use in popular soap operas to keep you glued to Your TV.

Hear how Doberman Dan’s persistence lead him to sell every earthly possession he owned to move to Costa Rica so he could observe his mentor and become a world class copywriter mail order specialist in the fitness and body building niche.

Dan explains how hitting rock bottom and becoming homeless after making millions was a blessing in disguise as within four month Dan hit his biggest home run to date, which meant he was earning the equivalent of four years of his police salary every single month in 2004.

Success Quote

  • Motion beats meditation
  • I’ve seen a lot of success and I’ve seen millions made from wrong decision but I’ve seen nothing good come out of indecision

Recommend Books

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Jun 8, 2015

Show Notes

In this week’s show you will gain entrepreneurial insights from, Joel Blake an award-winning and passionate Entrepreneur, Business Speaker and CSR Consultant with over 15 years of experience in developing small business owners, and in advising companies on their Corporate Social Responsibility strategies.

Joel is the Founder of leading social impact consultancy www.cultiv8solutions.com and Co-Founder of Biz Britain Finance Ltd, who have helped to launch over 400 new businesses across the UK over the past two years and CEO of The Hot500, the Midlands leading peer mentoring group network for aspiring youth entrepreneurs.

Joel is also the Regional Ambassador for the national Start-Up Britain enterprise campaign and also has a passion for public speaking, with experience of motivating over 4000 people in an arena to delivering inspirational personal development sessions.

 

Also in the show

  • Hear the lesson learned from Joel’s humble upbringing living in a deprived ward of Birmingham from a single parent background, which moulded his vision to bring about change in his community.
  • Discover how Joel had an epiphany moment whilst working on minimum wage in soul destroying factory job and how he took action to make a difference in his personal career.
  • Why it’s essential to build a business that is aligned to your propose so you don’t self designate Like an incendiary device, blow up your business and kill every meaningful relationship in your life unwittingly.
  • Listen to Joel explain his biggest business FAILURE and how his 4 year son snapped him out of his   “pity party zombie state”, which allowed him to bounce back bigger and stronger
  • Joel explains why technology is pivotal for scaling your business and how it has helped one of his companies support over 400 companies UK wide without the need for office space.
  • Find out how Joel got to rub shoulders with the likes of Billionaire Tom Hunter and spend an unforgettable evening in prestigious Mayfair hotel.

Success Quote

“Never forget where you come from because that makes you who you are but never forget where you going because that’s who you going to be…”

Recommend Books

  • Slight edge by J Olsen
  • Entrepreneur Revolution: How to Develop Your Entrepreneurial Mindset and Start a Business That Works by Daniel Priestley

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Jun 1, 2015

Show Notes

In today’s episode Leon fly’s solo and interview’s Juanita Jay Johnson A diva in the area of Digital Content creation, Marketing and advertising.

The silver tongue eloquence and inquisitive questions from Leon puts Juanita at ease to share her interesting story from teen mother of 3 children to accomplished Award winning digital marketer and copywriter.

Juanita now has a professional working relationship with Google whilst helping a legion of small business owners gain more credibility and business with her unique skill set.

 

Also in the show

  • Hear the unusual set  of events that led JJ to be  flown to Google’s European HQ In Dublin and how she became a Trainer For Google.
  • Discover why Google were so impressed with her vision to impact a continent with her brand of content marketing they asked her do a key note speech to over 500 members of staff.
  • Listen to the cautionary tale of Juanita biggest business failure why she folded her first company JH Foundations and what she did next.
  • Learn Juanita’s “No comprise boomerang rule” that you must never break, otherwise you’re doomed to live a life of entrepreneurial misery.
  • Find out why Juanita was dissatisfied in her new Coaching business even though it was making a profit and delivery results and what  she did next (required big balls).

Success Quote

“I have everything inside of me to fulfill the vision I can see”

Recommend Books

  • A Divas Thoughts Volume One: Diva Commandment No 1- Thou Shalt Have Me Time (Diva Commandment Series)
  • Clarity: Clear Mind, Better Performance, Bigger Results by Jamie Smart

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