Show Notes

In today’s episode we interview Kevin Rogers who spent years traveling the United States as a dead-broke stand-up comedian until he discovered how a simple joke formula could be used as a powerful marketing hook and began teaching it to marketers. The formula worked so well that entrepreneurs and business owners all over the world have now used this deceptively simple 4 sentence formula to skyrocket their profits and grow their businesses at record pace.

Now, Kevin is one of the most in-demand sales consultants online, working closely with high-volume information marketers, corporations and local brick and mortar businesses alike to turn around sluggish ad campaigns. Kevin’s unique background as a stand-up comic and in-the-trenches salesperson provide a rare spectrum of experience and ability. His greatest strength is teaching anyone to use the power of their own story to connect better with customers and compel them to take action.

Also in the show

Here’s just a few things you learn;

• The simple tactic to build momentum in your business and help you turn a blind eye to your internal self-limiting belief is, you simply got to ___________________
• How to know when it time to take a permanent sabbatical from the career you’re in and find a new career gig that gets you pumped in the morning (Kevin explains the warning signs to look out for).
• Kevin shares the super-fast broadband way of learning skills in an almost risk free environment to gain rapid success in a certain discipline, anyone who is an elite player has done it or continues to do it ______________________
• Discover the rare unconventional way of developing winning money making ideas and concepts that the legendary copywriter Gary Halbert used to strike marketing Gold…
• Would you like to make a good first impression in 60 seconds or less? The secret comedian formula Kevin has developed for business owners is ingenious… Once you start using this 4 sentence formula people will become ___________________
• Kevin spells out the quick and dirt cheap method for churning out impactful content easily without the overwhelm (if you’re a perfectionist take note).

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

Progress over perfection

Recommend Resources

• The ultimate Marketing Machine Dan Kennedy
• How To Write A Good Advertisement: A Short Course In Copywriting Kindle Edition by Victor O. Schwab
• To Learn copywriting check this out www.copychief.com
• You can download a free copy of Kevin’s Amazon best-selling book at www.60secondsaleshook.com and join his copywriting community at www.copychief.com

Connect

• Web – www.copychief.com

Show Notes

It was July 2013, and Scott was 21 and crying in his car…

He just used his last gas card, after three failed companies and losing every dime he had and going HUNDREDS of thousands of dollars in debt.

He’d had just about enough and that’s the moment it all changed for him.

Fast forward just 14 months later and he built a company that did nearly $1 million in revenue.

But as we all know, money isn’t everything. True Purpose is what he desired.

Couple of quick facts:

He’s gluten-free, eats the same thing every day and only has 2 pairs of jeans and 3 different shirts. Keeping it simple.

In 2014 he hosted two #1 podcasts, launched a book called Connections that Count (that hit #1) and built an email list from 2,600 to 42,000 in less than 16 months. Funny what a bit of determination can do, right?

Also in the show

Here’s just a few things you learn;

• Listen to Scott “Wiseman” Oldford breakdown his 3 mantras to use as a guide (These are slight left of centre and may send electro shock waves to the neo cortex of your brain).
• Scott reveals his never explained simple daily ritual you can use to keep moving towards success something his swears by if you’re bouncing back from the brink of failure.
• How to stop tormenting your yourself when it appears the competition are streets ahead of and get the cloud of doubt frustration or anxiety (fear not, there is an antidote to filter such head trash its ——–
• Hear How at Age 7 he was making make 20,000 dollars year using cute kid factor salesmanship distributing product door to door after attending school.
• Market Alert: Why understanding your market so intimately can lead to opportunity galore, if truly you get this golden nugget it allows you to corner the market and ——–/ —————
• Discover the lesson Scott learned from his inner Geek personality, which led to Scott tinkering with computers to building two of the world’s largest online communities in completely different niches.
• How to avoid falling down on your ass when your reaching milestones in business especially when nominated for any kind of award and your ego might need to be kept in check, every serious entrepreneur should have one.
• Did you know the 7 prerequisites that will set you apart in the marketplace and give you unfair advantage.
• Revealed the smart hack process Scott developed to manage shortcomings and maximise on his strength, something after struggling with his learning disabilities.
• Why learning from the school of hard Knocks is the best way to build your (EIS) Emotional Immune System to conquer fear of failure syndrome.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

• If you’re going to rush anything, rush patients
• Iterate everything and plan for it to fail
• Your business should revolve around who you are

Recommend Resources

• The Freaks Shall Inherit the Earth: Entrepreneurship for Weirdos, Misfits, and World Dominators by Chris Brogan
• The Millionaire Fastlane: Crack the Code to Wealth and Live Rich for a Lifetime! by M. J. DeMarco

Connect

• Web – www.scottoldford.com
• LinkedIn – https://ca.linkedin.com/in/scottoldford
• Twitter – https://twitter.com/scottoldford
• Facebook – https://www.facebook.com/officialscottoldford/