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Small Business Elevation

Small Business Elevation has been created to help small business owners by offering you a route to success through the inspiring messages, guidance and knowledge from Entrepreneurs who have been through the tough times, the great times and know that the key to achieving your goals is not the end point – but the journey. Our Podcast will offer you insight into their world, detailing things that you can learn, take away and implement into your own business for your Success. Keep soaring to higher heights with us Rob & Leon.
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Now displaying: 2015
Dec 28, 2015

Show Notes

In today’s show Rob interviews Miss Ava Eva Brown who is an author consultant and coach. Ava shares her inspirational story of how she overcame her childhood adversities of being sexually molested by her father living in abstract poverty as one of nine children.

Through Ava’s remarkable story you will learn the importance of courage and persistence.

Ava Brown is the author of the book “Bamboo & Fern” her recently published biography. She received her 2nd MBA from The University of Wales and her 1st from Newport University California.

Ava was recently nominated for London Leadership Peace Award, been a Finalist for Fashion Fair Diva, an Author of Colour International Women’s Day 2015 as well as being featured In the Financial Times, The Guardian, The Voice Newspaper & the Jamaican Gleaner.

 

Also in the show

Here’s just a few things you learn;

  • What’s in a name: Learn Why & How Ava was inspired to change her name after attending a film shoot where she was playing a cameo role (hint: it’s the same reason many famous Hollywood stars have also done the exact same thing in the past).
  • They say tough times never last, but tough people do. Ava EXPLAINS how to overcome Nightmare situations from your past, like rejection, poverty and sexual abuse, which she endured throughout her teens.
  • DISCOVER Ava’s UNIQUE Sales and Marketing process she refined as a teenager Selling Mangos and how you can apply them in your career (what Ava expands on, is the most important Sales skill you need for lasting success).
  • Hear the solutions and the upsides to Ava biggest failures that all centre around relationships (Ava touches on something rarely talked about), the root cause of relationship breakups and what is needed for successful relationships.
  • Ava shares the one thing she did that got her out obscurity to prominence in her market place, which lead to column inches in the Financial Times, several magazines and TV appearances in 2015 and How you can replicate her success… for Business, for Personal Branding or Fund Raising.
  • What is the fast slow growth syndrome: (Definition) if you want to go fast, go alone if you want to go FAR collaborate with espresso style people…

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

  • Impossible = IM possible

Recommend Resources

  • Start With Why: How Great Leaders Inspire Everyone To Take Action by Simon Sinek
  • How to Win Friends and Influence People by Dale Carnegie
  • Who Moved My Cheese: An Amazing Way to Deal with Change in Your Work and in Your Life by Spencer Johnson
  • The War of Art: Break Through the Blocks and Win Your Inner Creative Battles by Steven Pressfield and Shawn Coyne

Connect

For a free copy of her book email info@avabrown.org and mention this podcast episode “SB Elevation” in the subject  linehttp://avabrown.org/book/

Dec 21, 2015

Show Notes

In this week’s episode Rob and Leon interview “Grant Cardone”, who is a NY Times Best Selling author, recognised international sales training expert, and motivational speaker on finance, sales and business expansion.

Grant is founder and CEO of Four multimillion dollar businesses. Catch him on the Today Show, Fox and Friends, CNBC and Access Hollywood.

To sum up Grant, in one word “Passion”. Grant brings passion, success, no BS, hustle, team, family and even after all of that this guy is understanding of where people are in life as they work toward making success their duty.

He’s been broke, down and out, but he has learnt through his life how to deal with it and make success a mind-set and a daily choice!

 

Also in the show

Here’s just a few things you learn;

  • Get your pen and note pads out because here’s just a snippet of content rich knowledge Grant dispenses in this episode.
  • Discover the number 1 resource you need to achieve success and it has nothing to do with Money. Most people have this Natural resource in abundance but don’t realise its significance.
  • Revealed, the fastest way to self-mastery of any topic or skill, using a simple system of studying and learning, it’s what Grant calls going deep not wide (once you understand this you too can short cut the time it takes to reach your destination of success…)
  • Learn the 3 attributes that Grant believes is more important than having liquid capital to succeed in business today.
  • Grant shatters the myth about the necessity of a college education and why he believes a C grade student with street smarts can annihilate most Ivy League educated graduates.
  • Grant shares his show up formula that moves you faster to domination and ownership of a market. Put this formula into action AND your competition will be running for cover  (this is priceless wisdom).
  • Grant shares a coaching story of how to start a business without leaving your street, avenue or cul-de-sac and instantly pick up customers and cash. This start-up business is so simple teenage kids could get started right away.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

  • Stop being a little bitch and do something
  • Success is your duty

Quick Fire Facts

  • Grant Cardone net worth: $100 Million plus
  • Number 1 online streamed person on the Meerkat / Periscope Apps.
  • Small Business Resource: http://makemillionsinbusiness.com/
  • Cardone zone – Own TV show
  • Has his own 10x Jet Aeroplane
  • His clients include: T-Mobile, Motorola, AT&T, BMW, Ernst & Young, Ford, Chrysler, Google, Golds Gym, Lexus, Harley Davidson, Microsoft

Recommend Resources

  • Sell or Be Sold: How to Get Your Way in Business and in Life by Grant Cardone
  • The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone
  • If You’re Not First, You’re Last: Sales Strategies to Dominate Your Market and Beat Your Competition by Grant Cardone
  • The Closer’s Survival Guide by Grant Cardone
  • Sell To Survive by Grant Cardone

Connect

Dec 14, 2015

Show Notes

In this week’s episode Rob and Leon interview Multi-millionaire Lyndon Wood about his entrepreneurial highs and lows, and how he became an insurance Tycoon in the Business-to-Business space.

This interview will inspire business owners to take the shackles and restrictions off of their mind-set and encourage you to think big.

Lyndon is the CREATOR and CEO of SUNZU. A social business network based in the UK and a global membership, with an emphasis on putting business first and making sure you get a return on time (ROT) not forgetting that people run businesses.

Lyndon’s passion is to use his knowledge base and contacts to assist other entrepreneurs to achieve their dreams.

 

Also in the show

When you press play here’s just a selection of you will discover and learn ;

  • How he could have been a billionaire instead of a millionaire if he had acted on his intuition with the idea for daily deals sites like Groupon and Living Social, if it want for sitting on his idea in an incubation lab 24 months prior to this business model hitting UK mainland.
  • Lyndon explains his methodology on How to respond to the common crisis of having your eggs in one basket, due to no fault of his own after the 9/11 twin towers terrorist attacks, he found his company on the brink of extinction (make notes of the steps he took to ensure not just survival but expansion).
  • How to expand your business revenues streams courtesy of HMRC at a step discount anywhere up to 75% and make insane amount s of profits in record time (This is a very shrewd and often overlooked way to grow business to dominate the competition).
  • Lyndon laments on why the legendary martial arts expert Bruce Lee’s philosophies helped him to be extremely successful in all areas of his life including financially, spiritually, and why you may want to follow suit.
  • Discover how the Welsh wizard’s obsession with Return on Time (ROT) has lead  him to create some fabulous resources for YOU to leverage your time and PROFITABLY more easily using his Sunzu platform which currently has 650,000 active members.

Success Quote

  • “Police your business by numbers…”

Recommend Resources

  • 10% Human: How Your Body’s Microbes Hold the Key to Health and Happiness by: Alanna Collen
  • Diary of a Fortune Hunter by Lyndon Wood

Connect

Dec 7, 2015

Show Notes

In This week’s episode we hear the fascinating journey of Petra Foster who is a Personal Brand Wealth Strategist, for passionate entrepreneurs.

Petra helps you to create a brand that represents what you want to be known for and what you stand for, which has a direct impact on the success of your business.

Petra is described as no nonsense, quirky and fun. She is determined to help her clients create wealth by becoming a personal brand, turning your passion into profit.

 

Also in the show

When you press play here’s just a selection of you will discover and learn ;

  • How to stand out in a (vanilla) crowded business world by applying contrarian marketing Method AKA The art of not fitting in to make a lasting impression that positions you as the authority in your market.
  • The near death experience that snapped Petra out of her day job trance and ignited the entrepreneurial flame, which allowed her to take a leap of faith and quit her job.
  • Petra shares hear secret self-development training resource centre, which you can access for free on line to help spike sales immediately in your company.
  • Petra delivers a micro lecture on the best investment you can make in your business for supersonic growth, Ignore this advice at your peril (it could set you back years).

Success Quote

  • “Create products and services out of a place of pleasure”

Recommend Resources

  • 10X Rule by Grant Cardone

Connect

Nov 30, 2015

Show Notes

In this episode we deep dive into the process of writing a book, which seems like an impossible task for many.

Our guest Julie Anne Eason helps solves this with her online mentoring and ghost-writing services through her Nonfiction Book Academy.

She works with business people who want to write and publish books that expand their reach, build their brands, and get those important messages out into the world.

Julie Anne Eason has been a professional writer for over 20 years. Her newest book, “The Profitable Business Author: How to Write a Book That Attracts Clients and Customers”, empowers business people to write their own books using the same proven method she developed for her best-selling clients.

As you will discover in this show Julie Anne has an amazing formula to help business people like you get maximum leverage from writing a book.

 

Also in the show

When you press play here’s just a selection of you will discover and learn ;

  • Learn why you should never abandon your dream (in her case to become a top fiction writer), but sometimes you have to change your direction to avoid the poor house and mental institutions so you can keep on track.
  • Hear how Julie Anne’s career went into a tailspin after the 9/11 Bombings and what she did when her income plummeted from $2000 dollars per magazine article to just $35 dollars almost overnight with the advent of new technology (sometimes a dose adversity is what’s required to get you moving towards your goal).
  • Find out why me and Leon think Julie Anne is probably one of the best ghost writers in the business when it’s comes to selling books by the truck load. Helping to gain exposure and branding for clients, which 97% of ghost writers couldn’t hold a candle to her as they lack the real money skill set (which coincidentally has very little to do with the actual writing of books).
  • Would you like to be Author of book that literately prints money? Julie Anne reveals elements of her unique process that has helped her clients become New York Times Best Sellers. And another one of her clients achieve gross sales of $800k in a recent book launch (2015 and this is no fluke).
  • Hear how her new found copy writing skills really took off when she became classically trained in the world of direct response marketing, without having to put her hands in her pocket to pay for her million dollar education.
  • SERIOUSLY: Google every name Julie Anne lists in this part of the interview, it may well help you on your business journey.

Success Quote

  • “You’re only three feet away from Gold.”
  • Before success comes into any man’s Life He is sure to meet much temporary defeat and perhaps some failure, when defeat over takes a man the easiest and most logical thing to do is to quit. And that is what the majority of people do.

Recommend Resources

  • DotComSecrets by Russell Brunson
  • The Profitable Business Author: How to Write a Book That Attracts Clients and Customers by Julie Anne Eason
  • The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller & Jay Papasan

Connect

Nov 23, 2015

Show Notes

In today’s show we interview My Dalton Lee Pitters an entrepreneur from London who shares the highs and lows of this journey form employment as estates housing Manger to his tentative leap into the real world of business initially as a solopreneur to fully and established architectural drawing practice serving the residential homes market.

 

Also in the show

When you press play here’s just a selection of you will discover and learn ;

  • Hear how growing up in the same neighbourhood as Premier league footballer Raheem Sterling and been and cursorily about a less them popular school subject light bonfire of passion in his imagination to become successful…
  • How To grow a loyal workforce even if you have finial constraints or Limited cash (Lee explains the best place to find a hotbed of talent that which can help you when expanding your business workforce).
  • The neat marketing strategy Lee stumbled upon a couple of years into his new venture that allowed him to keep his marketing cost down to a bare minimum and double his business sales year on year for 7 years straight
  • Pay close attention to the answer Lee gives to the question what’s the one big thing the Elevation Nation should be aware it’s so profound and simple but often overlooked and if maximized could make you more appealing to the market you serve.
  • In the final word part of this episode (the bit where Leon and Rob often have a Tug of war for who will end the show) Lee reads anonymous quote which on a plaque in his office that he often reads during the challenging times in business that even great leaders like Winston Churchill would have to have said bravo even he was still alive…

Success Quote

  • Take enthusiastic Action

Recommend Resources

  • Rich Dad Poor Dad  Robert T. Kiyosaki
  • The Rules of Wealth: A personal code for prosperity and plenty: A personal code for prosperity and plenty by Richard Templer
  • Secrets Of The Millionaire Mind: Think rich to get rich by  Harv Eker
  • How They Made a Million: The Dyke and Dryden Story by Tony Wade
  • What You See Is What You Get: My Autobiography by Alan Sugar

Connect

Nov 2, 2015

Show Notes

In Today’s episode Rob And Leon get spend time in with the awesome Kiwi Callum “Clubber” Laing who is a serial entrepreneur and prolific in small business in the ball park figure of 20 million. He is the owner of Fitness-Buffet a company delivering employee wellness solutions in 11 countries and he is also the CEO of Entre-vo Asia, a company that runs 40 week Growth Accelerator programs allowing executives and business owners to become a ‘Key Person of Influence’ in their industry. A company whose vision is a world full of entrepreneurial people solving meaningful problems.

If you’re looking to leverage the assets of your business and want a clear exit strategy listen carefully to how Callum’s company can help you do just that.

 

Also in the show

When you press play here’s just a selection of you will discover and learn ;

  • What a business asset is and how to leverage for maximum profit when you’re planning on selling a company.
  • Callum reveals how to build an extensive Loyal Network to help you increase your net-worth, even if you’re shy and wouldn’t say boo to a goose, and lived in Timbuktu. His system which he licensed successfully, gives you an unfair advantage once you understand the process.
  • Learn Callum’s “who” questions checklist that helps him get clarity and solutions to some of the biggest challenges in rapid speed. Once you discover these power questions they will help you make significant breakthroughs almost immediately.
  • Callum explains (V power) the one big thing that Master Networks do that rookie networkers often overlook. It’s vital you avoid this opportunity prohibiting mistake or you will block your own success unconsciously.
  • Callum spills the beans literally on how he packages companies for major acquisitions in a unique way to get maximum company valuations, this is ingenuous and can 10x businesses.
  • Listen to the profound reply Callum’s gives to the questions what’s your biggest failure and what did you learn from that experience – his answer is great, fire an email to me and Leon if you agree..

Success Quote

  • Always ask who questions

Recommend Resources

  • Key Person of Influence by Daniel Priestly
  • Entrepreneur Revolution: How to Develop Your Entrepreneurial Mindset and Start a Business That Works
  • Legacy by James kerr

Connect

Oct 26, 2015

Show Notes

In this week’s edition of the podcast you have the opportunity to get up close and personal with Aaron T Walker, an engaging veteran entrepreneur that hails from the rock and roll state of Nashville, Tennessee, USA.

Aaron has successfully grown and sold 8 businesses over the last 36 years and has a wealth of experience gained as serial entrepreneur with his strong desire for personal development through mastermind groups.

Now after creating lifetime wealth he spends his time helping men growing in the area of success and significance.

 

Also in the show

Here are a few more insights inside this week’s podcast Elevation Nation;

  • Learn two phrases you should eliminate immediately from your self-talk so you don’t miss out life’s Golden opportunities (This is something Aaron was taught as young Man by this Mother)
  • Hear how Aaron had Gumption to approach two successful local businessmen to back him with a six figure investment, without knowing how to create a business plan and the extra collateral of his own initiative that he gathered in order to start his own enterprise. (This was back in 1978 when six figures was a hell of lot of money)
  • Aaron reveals his secret to expanding a brick and mortar business quickly and paying off his six figure investment in only 36 months instead of 120 months. This principle of financial stewardship often gets overlooked by immature or newbie business people.
  • Discover the positive and negative side of selling your business to large corporate institutions.
  • How to grow your business beyond recognition with a unique form of advertising that combines elements of what you see on QVC and a professional sports franchise.
  • How to overcome being ostracised by certain people of and how he turned his adversaries into allies by masterfully using this one skill…
  • How to build a deeper more meaningful businesses relationship using this simple classic, some would even say mundane skill that will keep you etched in the minds of friends, family and colleagues alike for eternity.

Success Quote

  • Can’t Couldn’t Do It, And Could Did It All
  • Fear Missing An Opportunity More Than You Fear Failure

Recommend Resources

  • Essentialism: The Disciplined Pursuit of Less by Greg McKeown
  • Key Takeaways, Analysis & Review of Carol S. Dweck, Ph.D.’s Mindset: The New Psychology of Success
  • The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Hendricks, Gay,
  • How to Win Friends and Influence People dale Carnegie
  • The Bible

Free Resources for Elevation Nation

Visit – www.viewfromthetop.com/elevationnation

Connect

Oct 19, 2015

Show Notes

In today’s episode of the award winning podcast, hosts Rob and Leon cross examine a self-made sales performance legend.

Phil M Jones has made a name for himself across the globe. His effective methods are sought after by companies and individuals on nearly every continent and in every major industry.

His rigorous travel schedule is jam packed with new countries and cities, and his best-selling books and CDs have helped hundreds of thousands of business owners and sales professionals develop new skills to maximize their potential.

As a child Phil developed an affinity for negotiation, and masterminding ingenious ways of packaging otherwise ordinary products and services, starting his first business at the tender age of 14 launched a prestigious career that consistently delivers performance far ahead of the curve.

 

Also in the show

Here’s just a few things you learn;

  • You know how important is to set or have goals..? You will hear an incident of how Phil’s Grammar School was the catalyst that sparked the entrepreneurial torch (You will discover the catalyst 5 minutes into the Interview).
  • Discover the profound lesson that every businessman needs to be reminded of that Phil learnt from his Father at age 13 that has stuck with him from that day forward (That answer will be revealed 11 minutes into the interview)
  • Discover the low cost business that Phil started at  age 13 and was earning  him £2.5 k Per month whilst still Getting excellent grades and how it helped him in future ventures.
  • Phil drops a knowledge bomb that helps those people who have been scratching their heads for years wondering
  • Hear how Phil turned these dull unpolished Premiership clubs, like Birmingham City  and Leicester City, merchandise revenues to new levels, which had bosses like Karen Brady and Milan Mandaric smiling from ear to ear.
  • Why the businesses get stuck in a rut (you simply have to do this one thing with is commonly found in many religions)
  • Phil explains what a checkpoint Charlie is and why you need them In business.

Success Quote

  • Just do the basics to high standards consistently
  • If somebody else can do it, can somebody else be me?
  • Success is my Fault

Recommend Resources

  • How to win friends and influence People Dale Carnegie
  • Richest Man In Babylon by George S Clason
  • Toolbox – Essential Selling Skills To Win More Business by Phil M Jones
  • Magic Words by Phil M Jones
  • Straight Forward – To more Appointments

Connect

Oct 5, 2015

Show Notes

In today’s episode you get to eaves-drop on Rob interviewing Paul Clifton the go to Sales and Business growth specialist to the home improvement industry.

Paul is the author of an underground classic and best-selling book entitled “What Master Salesmen Know That Average Salesmen Don’t”

A book that has been exchanging hands for as much as £1600 pounds recently before he republished the book on Amazon, as it’s officially out of print.

Get your pens and paper poised as Paul shares his highs and lows of his personal entrepreneurial journey, from not one but 4 different industries he has been successful in with an 80% conversion rate from presentation to close in selling, earning him millions…

As you will discover Paul has a thing about number’s psychology and sales.

 

Also in the show

Here’s just a few things you learn;

  • Discover why Paul thinks many accountants are a hindrance to business growth and in some cases accelerate the demise of many SME (specifically those who take dividends)
  • Listen to how Paul life was transformed when he became a master salesman going from skint 18 year old teenager to earning £2k per week and driving a Porsche by the age of 20.
  • Paul explains how he was virtually mentored by 3 people that shaped his career one of whom we have already interviewed on this podcast and you need to do exactly the same thing even if you don’t agree with all their teachings.
  • Paul shares his paint by number framework  for building  a large property portfolio with no money down which  at  its height was acquiring and selling 120  proprieties per month (This systematically ingenious).
  • This guy is a nonchalant systematic Businesses consultant.

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

  • The Numbers have to be right

Recommend Resources

  • The e-Myth by Michael Gerber
  • What Master Salesmen Know That Average Salesmen Don’t!: Includes Techniques from Some of the Country’s Top In-home Salesmen by Paul Clifton

Connect

Sep 28, 2015

Show Notes

Leon & Rob talk you through our recent win at being awarded The Best UK Business Podcast 2015. Wow 1 year on what a journey.

 

Also in the show

  • Rob talks about the awards show, including the drive from Birmingham to Manchester.
  • We talk about what we’ll be wearing on the night
  • We go super charged on some traditional Jamaican cuisine to make sure our energy levels are right for the awards.
  • Theres so much off the record back stage insights its a great listen to hear what the guys behind SBE got up to.
Sep 14, 2015

Show Notes

In today’s show we interview Bryan Eisenberg is the co-founder and CMO of IdealSpot. He is the co-author of the Wall Street Journal, Business Week, USA Today and New York Times bestselling books “Call to Action”, “Waiting For Your Cat to Bark?” and “Always Be Testing”. Bryan is a professional marketing keynote speaker.

Bryan Eisenberg is an internationally recognized authority and pioneer in online marketing, improving online conversion rates, persuasive content, and persona marketing. Bryan was been recognized by eConsultancy members as one of the top 10 User Experience Gurus, he was selected as one of the inaugural iMedia Top 25 Marketers, and a Marketing Edge Rising Star Award winner in 2010.

 

Also in the show

Here’s just a few things you learn from this remarkable Conversion Rate genius;

  • Bryan shares amazing insights of Billionaire Jeff Bezo’s 4 pillars of success for the Amazon business which every entrepreneur should emulate.
  • Discover the neat distinctions Bryan made between his battle to lose excess weight   and improving businesses like Google and Amazon, they are so profoundly simple but often overlooked.
  • Bryan breakdowns why it’s OK to fail and how to bounce back even when your mind, body and soul are convincing you to quit.
  • Bryan reveals the secret business lesson he learnt from a major online retailer after the untimely death of the pop icon Michael Jackson. (This lesson is what separates the major players in each niche.)
  • Bryan share interesting research from a recent IBM study about Mobile websites that will trigger panic alarms if left unchecked – its shared around the (30 Min mark of the interview)

Hit play now to get even more elevating knowledge to soar you to higher heights of productivity and profitability.

Success Quote

  • Be better today than you were yesterday.

Recommend Resources

  • Made to Stick: Why some ideas take hold and others come unstuck by Chip Heath & Dan Heath
  • http://www.psychotactics.com/podcast/  shaun dezousa
  • Buyer Legends: The Executive Storyteller’s Guide
  • Always Be Testing: The Complete Guide to Google Website Optimizer
  • Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
  • Call to Action: Secret Formulas to Improve Online Results
  • Persuasive Online Copywriting: How to Take Your Words to the Bank

Connect

Sep 7, 2015

Show Notes

Sarah Left School in year 10 with no qualifications worked her way to well into the 40% tax bracket by the age of 24 and started her business aged 28. She’s passionate about helping women understand and confront their financial situation and empowering them to take steps to control it, protect it and grow it.

Sarah will share her own personally journey of how she turned around her negative debt crisis and an abusive relationship.

 

Also in the show

  • Hear the reason why Sarah left school early without a plan or a qualification (This has nothing to do with being academically poor).
  • Sarah lets the cat out of the bag about the first-hand knowledge gleaned as a PA to two Jewish directors sailing close to the Mortgage compliance wind.
  • Learn the one thing you need in place if your business is expanding at a rapid pace to save you from dropping the customer service ball and bursting at the seams.
  • Sarah dispenses some legal advice that anyone who owns a property jointly and going through a break up needs to understand as taking the wrong action could lead you into financial Armageddon.
  • Discover why niching her business attracts more clients, with more money without the need for big pushy sales pitches…
  • Discover her NO 1 source of perpetual leads, which you can copy and deploy immediately to have an never ending lead supply (and no it’s nor asking for referrals)
  • NB You may need more ink for notepad as this episode is jam packed with wisdom.

Success Quote

  • Calm seas don’t make skilful sailors
  • Don’t let perfection get in the way of a good idea
  • An entrepreneur jumps and builds wings on the way down

Recommend Resources

  • The Art of Being Brilliant: Transform Your Life by Doing What Works For You by Andy Cope (Author), Andy Whittaker  (Author)
  • The Go-Giver: A Little Story About a Powerful Business Idea by Bob Burg and John David Mann
  • Rich Dad Poor Dad by Robert T Kiyosaki
  • The Alchemist: A Fable About Following Your Dream by Paulo Coelho

Connect

Aug 31, 2015

Show Notes

We review episodes 12 - 34 of the Small Business Elevation Podcast, plus we let you know what we've been up to including, Leon cooking for Rob and more!

Aug 24, 2015

Show Notes

Derek Mills aka “The Standards Guy”, who was once a failing businessman and human being, working six days a week, until he had a revelation.

He realised that the way to a happier, more successful business and personal life was to work and live by Daily Standards™.

Derek Mills created the Standards Revolution™ and used it to transform his broken hand to mouth lifestyle, to one of abundance in all areas of his life. Derek shares how any business, large or small can potentially increase its revenue by over 100% and more – doing the same thing that they always did, but in a different way, so that customers and clients will notice and stampede towards you.

 

Also in the show

  • Why setting future based goals could blow you way off target like a rudderless ship if they’re not attached to a specific set of rituals.
  • Learn what these conglomerates IN business have in common “Porsche, Axa and Chrysler that every SME should model right now, to put you in the driving seat of success.
  • Discover how a late night conversation with security guard helped crystallise Derek’s thinking. To the point of going from living from pay check to pay check to millionaire status in less than 36 months.
  • Derek shares his remarkable case study of how his system has helped his coaching clients do 7 figures per month by avoiding the traditional
  • 30 minutes into the interview the Standards Guy gives you an outline of his super successful trademarked system that you can implement immediately (check out the URL in show notes for free resources)
  • Also revealed is the alternative way to drive successful outcomes for your business, which has nothing to do with setting  goal’s or targets in the traditional sense (Derek lets slip how his 7 figure client hit their monthly targets).
  • Hear how to overcome challenges and situations by using this simple tactic that Derek shares in the Interview.
  • Stop reading and start listening now.

Success Quote

  • “People and the World will engage you where you set your standards.”

Recommend Resources

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Aug 17, 2015

Show Notes

In this week’s show Leon interviews Mr James Lambert AKA Mr Happy who is a motivational speaker Author and a positive transformation lifestyle coach.

Who was once immersed in the culture of violence in the fight club world of unlicensed boxing and bare knuckle fighting where he was previously unbeaten?

 

Also in the show

  • In this fascinating interview James explains some of the parallels of his former lifestyle choices and how he has used the disciplines of fight training to transform himself and his clients into more happier productive positive people.
  • Press play now and listen to this week’s show.

Success Quote

  • “Have positive self believe and motivation in yourself…”

Recommend Resources

  • The Monk Who Sold his Ferrari Paperback by Robin Sharma (Author
  • Build Your Business In 90 Minutes A Day  Nigel Botterill, Martin Gladdish
  • The Alchemist Paperback – by Paulo Coelho  (Author)
  • The Motivation Manifesto Brendon Burchard
  • Success Through Stillness: Meditation Made Simple Russell Simmons and Chris Morrow
  • The Greatness Guide: 101 Lessons for Making What’s Good at Work and in Life Even Better robin  Sharma  (Author)
  • The Richest Man in Babylon by George S. Clason
  • Astonishing the Godsby Ben Okri

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Aug 10, 2015

Show Notes

In this episode we invite back the content marketing evangelist.

Chris Marr is the Founder of Learning Everyday, which has been established to assist small businesses with content marketing and business development.

Chris’ up-coming event The Content Marketing Academy – Content Marketing Conference.

 

Also in the show

  • What the true definition of content marketing is and how to apply it to build a thriving community.
  • Chris laments on the 3 big issues facing conference delegates passive response to taking action after an event. (And what event companies should do to see a return on investment)
  • Discover the crucial elements of Hosting Live conformances and workshops so delegates can’t stop raving about it.
  • Find out about Chris’ super smart secret for pre-selling conference tickets a year in advance. With no allocated speakers, designated venue or tickets prices set (outrageously simple)
  • Chris shares why he changed his content strategy from (posting curated content to more bespoke content)
  • Listen to how Chris got world class speakers to show up at his first event (For zero money) with a little outside of the box thinking.
  • Hear why Chris spent 20 hours building a 10 part email course after being challenged at a recent mastermind event to scrutinize his email metrics. The revelations are fascinating.
  • Did you want to know what quadruples engagement on almost all social media platforms?
  • If you do, press play now and listen to this week’s show.

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Aug 3, 2015

Show Notes

In this week’s episode we interview Clint Arthur the celebrity publicity maestro who shares an incredible story of how he escapes his job and the rat race, once he figured out how to get booked on TV and syndicated Radio shows.

Clint is a successful entrepreneur with over a decade of experience running his own gourmet food company. Clint is the author of Break through Your Upper Limits on TV, and What They Teach You At The Wharton Business School.

His famous personal transformation experiences, keynote speeches, and frequent appearances on Network TV and syndicated radio shows inspire millions of people to live larger, more intensely, and with more impact on the world.

Elevation Nation get your pen and paper ready take notes as you listen to another fascinating interview.

 

Also in the show

  • Clint explains why you need to pay the price (invest in yourself) to understand what you don’t know that you don’t know or it stops your success in it tracks.
  • Discover how a Spike Lee movie chick flick inspired Clint to move to Hollywood to pursue his dream of becoming a successful screenwriter, producer and director and why he eventually changed direction after 13 years of frustration.
  • Hear the big power lessons he had from his mentors Tony Robbins, Dan Kennedy and Brendon Burchard that can help catapult your success, once you internalise them.
  • Clint shares the real secrets of how to use power celebrity publicity to position you, your brand and your business and this trumps all other forms of PR by a factor of 100 once you crack the code.
  • Find out the epiphany moment that Clint had after finishing a Taxi shift on NYE 1999 reading the Pulitzer Prize winning author Frank McCourt book, Angel Ashes.
  • Listen to The profound conversation Clint had with “Chicken Soup For the Soul” author Jack Canfield that changed the course of his book authorship status instantly.
  • Listen to Clint’s personal story after graduating from the prestigious Wharton Business School where he rubbed shoulders with household name entrepreneurs to become a dead broke taxi driver and the lessons he learnt along the way.
  • Hear how Clint became a millionaire in 8 short years in his gourmet food and real estate business when previously he was living pay check to pay check as a Hollywood cab driver.

Success Quote

  • Accept the challenges so you can feel the exhilaration of victory
  • If you’re afraid you must
  • I will believe not doubt

Recommend Books

  • Angela's Ashes by Frank McCourt
  • The Greatest Book Of All Time: Personal Transformation Experience to Accomplish Everything on Your Bucket List, Create Your Legacy, & Have The Most Fun You’ve Ever Had in Any Year Of Your Life by Clint Arthur

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Jul 20, 2015

Show Notes

In this week’s show we interview tech savvy Justin Gilchrist who is the co-founder of Centurica, an agency that provides due diligence and consulting services to online business investors.

Prior to Centurica he bought, built and sold a variety of online and offline businesses with a focus on web applications and ecommerce.

He is also the author of Digitally Wed – The entrepreneur’s guide to buying profitable established web-based businesses.

He helps entrepreneurs take a shortcut to where they need to be, through acquiring an already established and profitable business and making it better.

 

Also in the show

  • Justin explains the sneaky loopholes to avoid when buying an online business so you don’t crash and burn.
  • Justin gives you case studies of why doing online due diligence can help you spot big flaws as well as opportunities to exploit for profit.
  • Learn the real reason most entrepreneurs’ don’t hit the floor running like the Cubans, Zuckerberg’s and Branson’s of this world.
  • Discover the best formula for dealing with what seems like insurmountable problems and negative circumstances in your business.  It’s as simple as turning on a light switch inside your brain.
  • Hear how you can make a loss of money on the front end customer acquisition and still make good profit if you include a certain type of revenue stream in to business operation.

Success Quote

  • Sell every day.

Recommend Books

  • Do More Faster: TechStars Lessons to Accelerate Your Startup by Brad Feld and David Cohen
  • The Intelligent Entrepreneur: How Three Harvard Business School Graduates Learned the 10 Rules of Successful Business by Bill Murphy

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Jul 13, 2015

Show Notes

Inside this episode we interview Winston Taylor Davis and listen to his amazing story of how he got arrested whilst driving a car with 30 kilos of Cannabis / skunk on board. (AND HOW HE TURNED HIS LIFE AROUND)

After spending time in one of the highest security prison’s in the UK, he decided he could do more with his life and took a gas heating course whilst still inside.

After his release he has gone on to build a mechanical services company, carrying out bathroom, heating and gas installations etc in large houses, care homes and hotels. The company is growing, with around twenty engineers, project managers and admin staff.

A couple of years ago he decided to follow his passion of acting, and ended up on season 5 of “Game of Thrones!”

 

Also in the show

  • Winston explains that after being an extremely gifted student how the allure of fast money landed him in a high security prison. And you can avoid making a similar wrong decision.
  • Learn Why being behind bars was probably the best thing that ever happened to him and how used strategies from awaken the giant within book by Tony Robbins to reprogram his thinking.
  • Why you should follow your Gut-Mind, Winston drove 3 and a half hours to be in the company of one of the UK’s Top motivational speakers, where something the speaker said shifted his thinking. (So profoundly simple )
  • Learn the power of writing your intentions out on paper. 3 months prior to leaving prison Winston made a list of 16 things he wanted to accomplish in life (Can you Guess what happened)
  • Winston shares the bizarre story of how he ended up in season 5 of The Game of Thrones and why you should never give up on your dreams.
  • Winston explains his Sunday business ritual to keep his expanding team highly motivated and focused towards a bright future.
  • Winston Talks about the difference of knowing what to do and actually doing it, within 12 months of leaving prison and studying for a professional plumbing qualification he went from wearing a tag around his ankle to securing commercial contracts.

Success Quote

  • Desire, Discipline & Dedication

Recommend Books

  • The Alchemist: A Fable About Following Your Dream Paperback by Paulo Coelho
  • Awaken the Giant within: How to Take Immediate Control of Your Mental, Emotional, Physical and Financial Life Paperback by Tony Robbins

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Jul 6, 2015

Show Notes

Our guest in today’s show is none other than “Mr Tom Hopkins”

He has earned the reputation of being America’s #1 “How-To” Sales Trainer. Over 5 million salespeople, entrepreneurs, and sales managers on 5 continents have benefited from his training events.

He perfected his selling skills during his 8-year real estate career in which he received numerous awards. In his last year selling real estate, he sold 365 homes – an average of one per day – something that was unheard of at the time and has rarely been matched even today.

 

Also in the show

  • Since that time, he has developed and customised his proven-effective selling skills for over 250 industries.
  • He has authored 18 books on the subjects of selling and success. Over 2.9 million copies of those bookshave been read by sales pros the world over.
  • He has dedicated his life to helping sales and marketing professionals improve their communication skills and increase sales revenues.
  • Tom explains the real reason why so many people hate selling and salespeople and what they can do to fix the ill feeling…
  • Hear Tom’s story of going from college dropout and backbreaking construction worker to holding his real estate licence at age 18 and finding a mentor that kick started his selling career after a slow start.
  • Tom explains how he became a sort after trainer when he sold 365 proprieties in one year in the real estate industry which was unheard of for young man in his twenties.
  • Tom gives you an overview of the 7 fundamental skills you need to master to become a sales Professional.
  • Tom puts into context why some people are better at selling intangible and tangible product services.
  • Tom explains his simple formula of how to find good calibre sales people (and it has nothing to do with having the gift of the gab).
  • Find out the most common question he gets asked about sales (he got asked this when he appeared on the Larry King Live Show)
  • Discover the three people that Tom would enjoy having round to dinner to break bread and mastermind with.
  • Hear the thoughts of Tom on how technology is impacting the sales process.
  • Hear Tom’s answer to Leon’s question about how much time you should dedicate to honing the skills of selling.

Success Quote

  • I must do the most productive thing possible at every given moment

Recommend Books

  • Mastering the art of selling by Tom Hopkins
  • The official Guide To Success by Tom Hopkins
  • Low Profile Selling: Act Like a Lamb… Sell Like a Lion by Tom Hopkins

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Jun 29, 2015

Show Notes

In today’s episode you will hear Leon interview Brad Burton in a raw and passionate conversation.

Who with no money and no qualifications, has become the Amazon business author with the most 5 star reviews.

Brad created 4Networking from nothing into a unique joined-up business network running over 5000 events across the UK each year, and he’s now a business coach and the UK’s number one professional keynote and motivational speaker!

If you know of his reputation or have heard him speak, you’ll know he packs a whole load of sense and practical wisdom that he’s willing to share with you now.

 

Also in the show

  • Discover How Brad went from being broke, in debt to the tune of £25k to building the largest joined up networking organisation and how you can too.
  • Understand the reason why your building you’re business and don’t fall into the trap chasing bright shiny objects like flashy cars. (Concentrate on the why)
  • How to use negative energy of critics to propel you to success.
  • Listen to Brads take on why haters and naysayers may not like you even when there’s no damn good reason to – He reckons it all boils down to one thing. (Can you guess what it is?)
  • Why it’s cool to be your true self with warts and all, so you stop playing a game of Charades and become the person you are meant to be.
  • Find out why Brad hired a private investigator to locate a guy he had never met but had changed the course of his life, like a 12 STEP alcohol anonymous programme changes people with a drinking habit…

Success Quote

  • Help many, hurt few & Live life

Recommend Books

  • 23 Steps to Achievement: The Dynamic Plan That Will Change Your Life by Robert Lumsden
  • Get Off Your Arse by Brad Burton
  • Get Off Your Arse Too by Brad Burton
  • Life. Business.: Just Got Easier by Brad Burton

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Jun 22, 2015

Show Notes

In this episode you will hear from Dee Blick a number 1 best-selling author (4 years in a row) with much notoriety, Chartered Marketer and Fellow of the Chartered Institute of Marketing.

She will share her knowledge of 31 years marketing experience gained from working initially with blue chip organisations and in the last 17 years with small and medium sized businesses.

Dee has extensive experience in new product development and marketing strategy, with a track record of planning and delivering exceptional campaigns on a shoestring budget.

Her books include, The 15 Essential Marketing Masterclasses For Your Small Business, The Ultimate Small Business Marketing Book and most recently “The Ultimate Guide to Writing & Marketing a Best Selling Book”

 

Also in the show

Why you need to avoid marketing black holes and knee jerk tactics that cripple a small business

Hear Dee explain her 4 part smart marketing plan (it’s so simple you can’t fail to succeed unless you don’t take action of course)

Discover her power of three rule that adds seductive spice to your marketing that your prospects can’t ignore (it has aphrodisiac potency)

Listen to Dee explain how she has helped client after client land multi million £/$ contracts when  they thought the deal had gone south using specific direct mail strategy, which works like a charm.

Robert Dene salivates as Dee pays homage to a living old school marketing legend who dates back to the TV sitcom mad men era of advertising, if want to take sales copywriting skills up a few notches then find out who this guy is.

In the second half of the show you will get The Ultimate checklist on how to become a successful author with tips and resources galore.

Success Quote

  • Never be afraid to step out of your comfort zone.
  • Share your knowledge and expertise with a good heart and hold nothing back.

Recommend Books

  • How to Write Sales Letters that Sell by Drayton Bird
  • Powerful Marketing on a Shoestring Budget: For Small Businesses by Dee Blick
  • The Ultimate Small Business Marketing Book by Dee Blick

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Jun 15, 2015

Show Notes

Doberman Dan is a 20-year serial entrepreneur and direct response copywriter. He has worked in a variety of niches but his specialty has been the health, fitness and bodybuilding markets.
Dan has started and built 3 of his own supplement businesses and sold two of them, enjoying two different bouts of mini-retirement.

He has recently been hired by a $600 million/year company to help them start a brand new supplement division. He has been publishing The Doberman Dan Letter since 2011 and has many of the most successful direct marketers in the world as subscribers.

Dan has written hundreds of successful ads, direct mail packages, websites, e-mail marketing campaigns, feature articles, and newsletters.

 

Also in the show

His ads and articles have appeared in…

  • Entrepreneur
  • Investors Business Daily
  • Penthouse
  • MuscleMag International
  • Flex
  • Muscle & Fitness
  • IronMan
  • Muscular Development
  • The National Enquirer
  • Weekly World News and many others

You will hear some mind boggling anecdotes of his 2 years working alongside one of the greatest direct response copywriters who made Billions of dollars over his life time career, Gary C Halbert AKA The prince of print (This guy’s exploits were made for a Hollywood blockbuster).

Listen-in intently to the show and hear how Dan uses open loop dialogues to create cliff hanger experiences, so you want to know what happens next …this is exactly what top screen writers use in popular soap operas to keep you glued to Your TV.

Hear how Doberman Dan’s persistence lead him to sell every earthly possession he owned to move to Costa Rica so he could observe his mentor and become a world class copywriter mail order specialist in the fitness and body building niche.

Dan explains how hitting rock bottom and becoming homeless after making millions was a blessing in disguise as within four month Dan hit his biggest home run to date, which meant he was earning the equivalent of four years of his police salary every single month in 2004.

Success Quote

  • Motion beats meditation
  • I’ve seen a lot of success and I’ve seen millions made from wrong decision but I’ve seen nothing good come out of indecision

Recommend Books

Connect

Jun 8, 2015

Show Notes

In this week’s show you will gain entrepreneurial insights from, Joel Blake an award-winning and passionate Entrepreneur, Business Speaker and CSR Consultant with over 15 years of experience in developing small business owners, and in advising companies on their Corporate Social Responsibility strategies.

Joel is the Founder of leading social impact consultancy www.cultiv8solutions.com and Co-Founder of Biz Britain Finance Ltd, who have helped to launch over 400 new businesses across the UK over the past two years and CEO of The Hot500, the Midlands leading peer mentoring group network for aspiring youth entrepreneurs.

Joel is also the Regional Ambassador for the national Start-Up Britain enterprise campaign and also has a passion for public speaking, with experience of motivating over 4000 people in an arena to delivering inspirational personal development sessions.

 

Also in the show

  • Hear the lesson learned from Joel’s humble upbringing living in a deprived ward of Birmingham from a single parent background, which moulded his vision to bring about change in his community.
  • Discover how Joel had an epiphany moment whilst working on minimum wage in soul destroying factory job and how he took action to make a difference in his personal career.
  • Why it’s essential to build a business that is aligned to your propose so you don’t self designate Like an incendiary device, blow up your business and kill every meaningful relationship in your life unwittingly.
  • Listen to Joel explain his biggest business FAILURE and how his 4 year son snapped him out of his   “pity party zombie state”, which allowed him to bounce back bigger and stronger
  • Joel explains why technology is pivotal for scaling your business and how it has helped one of his companies support over 400 companies UK wide without the need for office space.
  • Find out how Joel got to rub shoulders with the likes of Billionaire Tom Hunter and spend an unforgettable evening in prestigious Mayfair hotel.

Success Quote

“Never forget where you come from because that makes you who you are but never forget where you going because that’s who you going to be…”

Recommend Books

  • Slight edge by J Olsen
  • Entrepreneur Revolution: How to Develop Your Entrepreneurial Mindset and Start a Business That Works by Daniel Priestley

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